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Wiktoria Dzidek
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Beauty & skincare

for PHEYM.

Discover PHEYM Fragrances - Special Offer at Rossmann! 💗

A video showcasing PHEYM fragrances available at Rossmann drugstores. The video opens with information about a special offer and then takes viewers inside the store, where I present the products displayed on the shelves. I showcase several fragrance options, including Vibe, Cherish, Wonderland, and Bliss. I highlight the packaging, bottles, and different product variations, encouraging viewers to explore the fragrances and find their favorite. The video also features information about the special offer available at Rossmann.

Purpose
To increase brand awareness of PHEYM, showcase the available fragrance options, and inform viewers about the special offer at Rossmann drugstores. The video aims to encourage customers to visit the store, discover the products, and choose a fragrance that matches their personal preferences.
Format
9:16
Creative approach
A dynamic beauty/lifestyle video filmed during a visit to a drugstore. The video combines direct-to-camera communication with shots of the store shelves, close-ups of the products, and presentations of individual fragrance options held in hand. Short on-screen captions highlight the fragrance names, while the opening promotional message captures the viewer’s attention. Natural narration and the authentic Rossmann setting make the video feel like a spontaneous discovery of interesting products while shopping.

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